Utility Restructuring Specialist Larry Ruff Joins CEG North America
Dr Larry Ruff is an internationally recognized expert on the restructuring of electric and gas utilities to create competition and on the operations of the resulting competitive markets. He has advised governments and utilities in the United States, Great Britain, Canada, Europe, the former Soviet Union, the Indian subcontinent, the Asia-Pacific region, and Latin America on competitive restructuring. Larry writes and lectures extensively on these matters.
Prior to joining CEG, Dr. Ruff held senior positions at CRA International, National Economic Research Associates, and Putnam, Hayes & Bartlett. In 1998, the Public Utility Research Center presented Dr. Ruff with its Distinguished Service Award. Larry holds a Ph.D. in Economics from Stanford University and a B.S. in Physics from the California Institute of Technology.
"In virtually every aspect of the power utility economics and restructuring field, Larry has been a pioneer in both
intellect and implementation, and his guidance has been felt in every area of the world where power market planning
and growth are considered critical to national economies."
– Jim Burrows, former President and CEO of CRA
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